FinTech Capabilities
“FinTech expertise and financial systems knowledge enables budget visibility and disciplined marketing spend, while supporting data-led investment decisions.”
—Susan Albizre
Spend Management
Proficient in Coupa, SAP, and Basware for managing vendor relationships, Purchase Orders, and invoicing.
Marketing Procurement Strategy
Defining and executing sourcing strategies for marketing services (advertising, media buying, creative) to drive cost savings and value.
Vendor Performance Management
Utilizing Coupa and Basware to manage and evaluate agency performance against KPIs.
Budget Optimization
Leveraging procurement platforms to monitor marketing spend, and ensure budget compliance.